Do I really need a cover letter?
Definitely!! Even if the reader never looks at the cover letter, it is always better to "err on the side of formality". A professional cover letter is a perfect opportunity to demonstrate your writing skills, and to further convince the reader that you are the ideal candidate for the job.
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Right on! A well-written cover letter is like a first impression. It can compel the reader to read on and follow up with the candidate. I've reviewed hundreds of resumes for hiring folks to my team, and the ones with great cover letters always made the cut.
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